Slow & Steady Design aims to produce meaningful work based on a solid foundation of creative strategic thinking and process. The name Slow & Steady Design reflects the philosophy and considered approach embraced by all aspects of work and – life. It is the sustainability strategy.

Clients include SFU Leadership & Community Building Programs, Emily Carr University of Art + Design Living Labs, Recollective Consulting, Open Green Building Society, Happy City Lab, Vancouver Design Nerds, City of Vancouver Social Planning Department, Public Assembly, GenWhy Media, Pacific Association of Artist Run Centres, Indian Summer Festival, Fraser Health Authority and more.

Open for new projects October/November 2017.

Open for new projects July/August 2018.

design & typography

  • Branding / Visual Identity
  • Print + Digital
  • Infographics + Cartography
  • Environments

creative facilitation

  • Process Design
  • Briefing / Workshop Materials
  • Leading Workshops
  • Reporting

design education

  • Curriculum Design
  • Lectures
  • Hands-on Studios
  • Evaluation

Sarah Hay is a Designer, Collaborator and Strategist. She founded Slow and Steady Design as a platform for her growing body of freelance, facilitation and teaching practices.


Hi! I’m Sarah. I believe design is a powerful tool to connect and build – relationships and brands, projects and places – especially those that challenge status quo. In 2003, I received my Bachelors of Industrial Design from Carleton University (with distinction!) and in 2007 I received my Masters of Applied Arts in Design from Emily Carr University of Art + Design. With over twelve years of experience in the design + sustainability space, I split my working time as freelance communication designer, facilitator and design educator.

As a freelance designer, I get excited when a new project comes my way and I get to help clients figure out how to best position themselves and get their messages out to the world. This work is mostly for web and print, with occasional environments and material prototypes. See work samples here and read my post about how I work with clients here.

As a facilitator, I work mostly with Vancouver Design Nerds Society, an organization that facilitates creative collaboration between artists, designers and the public at large. Since 2003, we’ve hosted over 60 ‘Jams’ on a wide range of topics including affordable housing, higher education, urban sustainability and public space activation. Last fall, I completed a three day workshop called Effective Group Facilitation as part of SFU’s Certificate in Dialogue and Civic Engagement.

As an educator, I teach industrial design at Emily Carr University and design thinking + civic engagement with Simon Fraser University’s Certificate Program in Dialogue and Civic Engagement. This work keeps my design research game strong and challenges me in ways beyond anything else I do.

If you are still here reading this (wow!), and would like to connect or pitch a project to me, please reach out.